SIME Darby Bhd ; I hear the secrets that you keep

SIME Darby Bhd, the world's largest producer of certified sustainable palm oil with presence in over 100 countries is working on a secret global plan, costing way  in excess of RM250 million.

THE plan has a two year life span, which will result in some major identity changes to the group.

The firm which is 50 per cent owned by Permodalan Nasional Bhd, and some 9.8 per cent by contributors of Employee Providend Fund, posted READ : a net profit of RM1.46 billion for the financial endedJune 2023

SIME Darby, although in operations since 1910,  only came into Malaysian hands in 1977, when

Guthrie Corporation Limited transferred its plantation interests from UK subsidiaries to Malaysian incorporated companies and expanded to the Philippines, China, and Africa.

WITHIN the next 24 months, Sime Darby has to surrender the name,  due to pattern issues.

AT the board level a decision has been made,for Sime Darby to change its name to Guthrie  Bhd.

ALL this is because the name SIME DARBY has an international pattern to it, and the pattern holders are demanding crazy money if Sime Darby wants to remain being called by that name.